Articles
2010
The Psychology of the American Consumer!
Understanding what motivates consumers and their decisions to purchase the product or service you sell has never been more important to American businesses. In fact, in order to move this teetering economy forward, understanding the true nature of the consumer is the first step to renewed economic growth. Recent history provides a clear picture... 
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From First to Worst – The Battle for Salespeople
Today, most Americans hope like hell that the "the Great Recession" is nearly over and a new era of prosperity is about to begin. Yet after two years of hard times one thing remains clear, the damage to the psyche of the American Consumer has been done. Weary and untrusting, many continue to believe they were pawns in the ultimate game of sales; a game that was rigged from the start, destined for their failure... Read more »
2009
5 Tips for Staying Positive
Anyone worth their business salt is being challenged in today's economy. There is no doubt we are living in challenging times, in all areas. So much about our world is being re-defined, it's not difficult to understand how so many feel uncertain, anxious and even depressed. Staying positive in troubled times is possible! There are some practical steps you can take today, that will help you build your spirit... Read more »
The Changed Economy - Special Report December 2008
In December 2007 the United States entered into a severe recession – as a matter of fact, it's now considered the worst recession in 50 years. (A recession is defined as simply as a period when GDP falls (negative real economic growth) for at least two quarters.) Many people naturally assume that when this recession ends, and all cycles DO end, that everything in this country will go back to "the way it was!" Salespeople will go back to ringing the register and commissions will once again soar... Read more »
Negotiating Mistakes to Avoid
Here are some critical negotiating mistakes that you can easily make if you aren't completely focused during price negotiations... Read more »
Sales Motivation
Is lack of motivation getting in the way of really hitting your sales mark? Has the big "M"; that's motivation, been waning as of late? Now would be a good time to thumb through a good sales training manual. You'll see that one of the top sales training techniques is motivational. Without sales motivation, selling doesn't happen... Read more »
Sales Negotiation Skills
Positive sales negotiation skills are a certain key to success. The professional salesperson is product savvy, financially astute and works his or her negotiation strategy with finesse. Is that you?... Read more »
Sales Presentation Training
A poor sales presentations is a lot like being dished up some potatoes without ever being served the meat. If you can't present professionally, clearly, concisely while using visual aids, you're going to get really hungry. Sales-Presentation-Training holds a very valuable key to your long term success... Read more »
Sales Goals Worksheet
Download and print the Sales Goals Worksheet... Read more »
